Authors today have to do a great deal more self-promotion than ever before. Between tweeting and pinning and Facebooking, it’s a wonder that they have time to write books anymore–but they won’t get that chance unless their current books sell, sell, sell.
However, social media also gives you the opportunity to help your favorite authors get that next contract. If you really liked that last book, don’t just tell your real-life friends, tell your Goodreads friends. Leave a glowing review, and follow the author there. Give ’em 5 stars on Amazon and B&N. Follow them on Twitter and Facebook. Comment on their blog. Publishers look at all of these when deciding whether the next book is worth the investment.
Not only will you be helping your favorite authors write more stuff, you’ll stay up to date on their live appearances and upcoming projects. You’ll get to read their writing for free–authors’ blogs tend to be outstanding. You’ll be one of the first to buy the new book, instead of the one who says “Oh, I didn’t know _______ had a new book out!” Also, authors tend to be way more entertaining on Twitter than celebrities (which is understandable).
Some of my favorite authors to follow include: Neil Gaiman (Sandman), John Scalzi (Redshirts), Veronica Roth (Divergent), Alexandra Robbins (The Geeks Shall Inherit the Earth), and Jody Hedlund (whose books are Christian romance–not my usual cup of tea–but whose blog is collection of brilliant advice on publishing), among others.
OK, folks, time to support your favorite authors: Which author blogs/Twitter feeds/etc. do you read? Rec them here!